The ‘Ben Settle’ Secret to…

“Clientless”

Copywriting

How to Create Your Own $607,350 Copywriting Business…Without EVER Having to Land a Single Client…Writing Just 10 Minutes a Day, About Stuff You Love!

Dear Fellow Writer,

Hi, Paul Hollingshead here.

I’m one of the Co-Founders of AWAI…

But I make my living as a copywriter.

Specifically, I write long sales letters… in the financial niche… for a few clients who keep me very busy.

And when I say “long” letters — I mean L-O-N-G…

We’re talking 40, sometimes 50 pages of copy.

And with all the research and writing these letters can take me two months, sometimes three.

Now, don’t get me wrong…

I’m not complaining.

I love what I do. I make good money. And most days, I’m finished writing by noon.

But when I met email king Ben Settle at AWAI’s Bootcamp recently…

And he told me how he’s able to generate well over a half-million- dollar income…

In 10 minutes a day…

Writing a simple one-page email, every day…

With ZERO clients…

Well — I was intrigued… and, frankly, a little skeptical.

So, I bought him a drink and asked him to explain how the whole thing works…

How his “copywriting business model” allows him to work so little — and make so much money!

How does he do it?

He didn’t hold back. He told me every detail.

And very quickly, it all made sense to me.

I could immediately see how anyone who’s passionate about writing and helping people could do what Ben does.

All you have to do is set up the same kind of writing model Ben uses…

And do-it-yourself!

And that’s what I’m going to walk you through here, right now.

I’m going to tell you precisely how Ben Settle makes well over a half-million dollars a year… writing short emails…

In LESS time than it takes to get a pizza delivered to your house!

And more importantly…

How you can do it too — writing about almost anything that interests and excites you.

I’ll explain everything you need to know.

We’ve even arranged a kind of “partnership” where, if you’d like Ben’s help setting up a writing business like his — he’ll help you out.

But before I get to that…

There are a couple of things I learned about Ben that you should know.

One very important thing to know is — he is definitely not one of those workaholic, go-getter types you’d expect to be running such a profitable freelance business.

In fact, the opposite is true.

He’s actually a slacker.

Now, those are Ben’s words, not mine.

And he makes no apologies.

He told me flat-out — the less work he can get away with doing, the better for him.

“If I can make six-figures working an hour a day — tops — I’m happy,” he said.

So that’s “number one” about Ben.

The second thing that’s important to know is — he’s something of a loner… an introvert.

He’s something of a loner… an introvert.

And he’s certainly not politically correct or “polished.”

Same goes for his writing.

Not everyone likes what he writes or agrees with what he has to say.

And that’s just fine with him…

In fact, as you’ll see in a minute… pushing the limits and rubbing people the wrong way is one of the secrets to his success… which is why I’m making a point to tell you about it now.

Jobless and Aimless

The other part of Ben’s story is something I can relate to…

He graduated college with no real career in mind.

He didn’t fit the mold of corporate ladder climber. He knew from the get-go he was virtually “unemployable.”

He bounced from job to job. He tried door-to-door sales and multi-level marketing, only to go $50,000 in debt buying leads and products he couldn’t sell.

As he told me:

“I was a terrible face-to-face salesman. The minute I’d try to talk to someone about buying my stuff… I’d be at a loss for words. I dreaded it. I hated it. It just wasn’t for me and I was miserable at it.”

Ben was so down on his luck at one point that he had to sleep in a tiny office he rented for $250 a month because it was “cheaper than a real apartment.”

Every day, he’d wake up by 4 a.m.… pack up his bag of belongings… go to the local gym… take a shower… then walk the streets — until it was the appropriate time to “show up” at the office building.

But it was during these “dark times” that the seeds for his current success were sown.

A Writing Revelation

He came across a book by self-help and copywriting expert Joe Vitale called, 7 Lost Secrets of Success.

It was in Joe’s book that he learned about copywriting for the first time ever.

It was a revelation to him because it dawned on him that — as a copywriter — you can make great money selling — without ever having to talk to or even meet the buyer!

So he bought books and collected articles by all the masters — Bob Bly, Gary Halbert, Gene Schwartz… and read each of them more than 10 times!

And, just like you are now, he learned to write copy.

He’d found his calling — and he became very good!

So good that very soon “A-list” clients were lining up to hire him to write copy selling everything from golf gadgets to self-defense.

It was all wonderful…

He was making a six-figure income writing multimillion-dollar ad campaigns.

He was getting “fan mail” from top copywriters and marketers like David Deutsch, Brian Kurtz, Richard Armstrong, Russell Brunson, and others…

He was paid handsomely to fly in and help multimillion-dollar companies develop their copy and marketing strategies.

In fact, he was so good at it that he started writing little “marketing tips” based on his own experience and sending them out to his growing list of online “fans.”

Little emails he’d send out to his growing list of online “fans.”

And it was all good — but hard work.

But remember what Ben told me about himself?

When all is said and done — he’s lazy!

It Was “All Too Much”

After a while, the deadlines… the demands from clients… all the reading and research… the 20-hour days from taking on too many projects…

Well — he’d had enough.

So he asked himself a question:

With everything I know now about marketing and copywriting — how can I make good money without having to deal with clients, or work nearly as hard?

And that’s when it dawned on him:

Those emails he was writing every day.

People loved the marketing insights he was giving out.

They were fun.

They were informative.

They were edgy.

And most of all, he enjoyed writing them!

What if he kept writing those emails — only instead of doing it as a “hobby” really… he’d sell something useful to his readers each day.

Didn’t have to be something huge.

Maybe just a $39 marketing report that his audience, marketers, would buy. He was a writer after all, so it would be easy to write.

He did the math…

If just 10 people out of thousands were to buy that report every day… for, say, $39… a price his readers could afford…

That’s $390 a day…

$142,350 per year.

Better still, what if he could also create a monthly subscription product, like a simple newsletter he could write in a day… that sold for $39 per month

If just 2 people each day signed up for it… he could be generating an additional $341,000 per year.

And what if he can include a more expensive, say $795 “backend” type of product that just three people a week ended up buying…

That’s another $124,000…

Well, you get the idea.

Suddenly you have the potential for a business with well over $607,350 in sales!

And you’re still making money by writing. Just no clients… no deadlines to deal with (except for your own!).

And here’s the beautiful part:

Once you “create” your products — all you have to do to generate that income is write a simple email to your “fans” once a day!

This Is What I’ll Show YOU How to Do — Today

That’s why I’m so excited to be talking to you today.

Ben’s  “10-Minute Workday” email writing business is tailor-made for anyone interested in writing for a living.

It’s a fun way to make a great living with a fraction of the effort traditional copywriters (like me) have to put in.

Fact is, there are thousands of people doing it…

“Introverts” like Ben who prefer not to “meet” with customers… deal with clients… sit in a cubicle… work to a schedule… be overwhelmed with deadlines.

People who, quite frankly, really don’t like to work!

They’d rather be doing other things… like training for a marathon, playing golf, traveling the world, writing poetry, sailing a boat to some sun-soaked island far away…

And the exciting thing is, AWAI and Ben Settle have now joined forces to show you step-by-step how you can create an email business of your own…

It’s a program modeled after Ben’s very successful business. You’ll learn everything you need to know…

  • How to choose among the thousands of “markets” you can write about…
  • How to create products you can sell…
  • Easy ways to build up the list of names you can email to each day…
  • The secret structure to writing highly effective “10-Minute Emails” that’ll have your readers begging to buy your product…
  • You’ll even learn how to structure your “10-Minute Email” business in a way that has money “flowing” to your bank account automatically…

So all you have to do is wake up each morning… log into your account… and see how much money has been deposited over the past 24 hours!

Quite frankly, this is unlike anything we normally offer.

The Biggest “Worry” New Copywriters Have

It’s a terrific alternative for AWAI members who like to write — but don’t especially “love” the idea of working for someone else or being a “gun for hire” copywriter.

Because here’s what we hear from a lot of aspiring copywriters who come to AWAI in search of the writer’s life.

You tell us you love to write…

You love the idea of being able to make six-figures writing about fun and interesting subjects…

And, of course, you love the freedom — being able to write from anywhere in the world, whenever you choose.

But there’s one thing that scares the livin’ heck out of many writers:

Finding clients!

And I get it.

Landing that first paying client — the pressure of pleasing him or her — it’s a big deal… and a lot of pressure for any new writer.

But that’s the great thing about Ben’s “10-Minute Email” business strategy:

You don’t need clients…

Ever.

Your “10-Minute” Day…

So imagine your day as the proud owner of an email writing business like Ben’s…

You get up…

You putter around for a little bit…

You sit down at your computer…

Write your quick 300 to 400-word email for the day…

Hit “Send”…

And that’s it!

In 10 minutes, your workday is done!

If you’re like Ben, you might take your dog for a five-mile walk along the Pacific Ocean, minutes from his beachside home in Oregon…

Or get a good start on your seventh “monster-themed” novel…

Take a road trip to Umpqua or Napa Valley for a wine tasting…

Play a round of golf on one of the top 10 courses in the country…

Or drive an hour and a half to the little town of Roseburg, Oregon for Wing Chun Kung Fu lessons…

Anything you like!

Now, of course — your day doesn’t have to be all fun and games.

You might decide to gather some information for another special report you can write up and sell to your readers…

And make even more money.

Point is — it’s up to you!

Okay… I think we can agree…

This is a great business model for any copywriter.

It lets you use your writing skills to create a comfortable six-figure income…

And once you have everything set up — it only takes 10 minutes a day!

Next question is: “How can I get going on it?”

That’s what I’m going to show you now.

How Ben and AWAI Are Going to Help You Build Your Very Own Six-Figure “Email Business”

Now, before I get to the nitty-gritty, let me be completely transparent here.

Your “10-Minute Workday” doesn’t happen right from the get-go. Like any business, you’re going to have to spend some time getting started — and that includes:

  • Finding the ideal topic for you to write about…
  • Creating (or finding) products you can offer to your readers…
  • Getting your list of email readers together…
  • Designing your landing page and writing a sales letter that will sell what you’re selling…

But don’t worry. Ben (and AWAI) will help you every step of the way.

You see, that’s what makes this such a great collaboration.

Both Ben and AWAI love to teach people how to succeed…

And between the two of us, we’ve assembled something you won’t find anywhere:

A comprehensive “work at your own pace” program that lets you replicate Ben’s amazingly successful “email” strategy in as little as 30 days!

We call it the “10-Minute Workday” program…

And this I promise you…

It’ll be fun…

It’ll be rewarding…

And you’ll learn a ton about writing, marketing, and online business-building.

And remember…

The closer you follow Ben’s strategy — especially in the early planning stages — the easier it will be to grow and “scale” your email business later on…

And the MORE MONEY you’ll make when you are at the stage where you’re able to write one simple email… and “slack off” for the rest of the day, just like Ben does!

“Since 2014, my girlfriend and I (both entrepreneurs) have gone from barely being able to get a mortgage for a home for our six kids…

“We now make $180K per year together… but it’s hard to keep track, since it goes up steadily.

“And most of it is thanks to the inspiration from Ben!”

Morten S. 
Vejle, Denmark

“I used some tactics Ben teaches to write one email for $100 per day for a client.

“(Literally) less than an hour later, the client messaged me saying they had already made $400 in sales.

“Two hours later, they were up to $800 in sales. Five hours after that they were over $1,361 in sales. They ended closing out that day with $2,000 in sales.

“Bottom line? Get any training you can from Ben!”

Shawn L. 
Yarmouth, ME

So, let’s get down to business…

Step 1: Find Your “Starving Crowd”

First things first:

You have to find people to write to.

This isn’t rocket science.

It’s “Marketing 101”: Identify a problem, need, or desire that a lot of people have… and then offer solutions.

That’s your “market.”

But just because it’s a simple idea doesn’t mean you should treat it lightly.

Identifying your market is the first crucial step to making sure your new email writing business is built on the strongest foundation possible.

There’s an old adage from legendary copywriter Gary Halbert that Ben likes to tell…

Gary once asked a group of aspiring copywriters he was teaching:

“If you were going to start up a hamburger stand and you could have one, single ‘advantage,’ in the world starting out, what would it be?”

“The best Grade A beef,” one student replied.

Another said “a prime location.”

A few said “an irresistible secret sauce.”

“Good answers” said Gary. “But I’d put you all out of business with my choice…”

What did Gary want for his hamburger stand?

A starving crowd.

When you have tens of thousands of people starving for a solution you have — you’ve got a huge advantage over everyone else.

And let’s face it… there are hundreds, if not thousands, of needs and wants that beg for solutions.

People want to be richer, thinner, more attractive…

They want to look younger, feel healthier…

Athletes want to be stronger, runners want more endurance…

Golfers want longer, more accurate drives and lower scores…

Businesses want more customers, higher sales…

Baby Boomers want to travel, stay active, lead productive lives…

Collectors want to know where to find “rarities” and hidden gems…

Parents want their kids to be happy, smart, kind people as they grow up…

And so on…

You may have an idea already. Something you’re passionate about…

If you don’t — don’t worry.

Ben will help you find the one that’s perfect for you.

In fact, he’ll show you more than a dozen methods for identifying the most pressing needs, wants, and desires in the market today…

The best free resources you can read…

Television shows you can watch that will uncover literally thousands of pressing and urgent needs you can address with your email business…

Why AM radio is one of the best sources for learning about the deeper wants of millions of Americans…

Amazon’s another great source, if you know where to look.

He’ll tell you about a well-known website where you can go, sign up for free, and gage the demand for literally thousands of “in-need” markets.

There are no shortages of niches and special interests to write for.

Next comes the fun part:

Step 2: Create “Solutions”

Once you’ve chosen your “starving crowd,” your job becomes very simple…

Feed them!

Give them solutions to their problems.

Help them get what they want.

Fill their needs.

In short — Be their hero!

It’s simpler than you think.

There are dozens of ways you can provide solutions — and make great money at the same time.

Let’s say you’ve decided to target the Baby Boomer fitness market. I think this is a great one. As a Baby Boomer myself, I’ve tried in vain to find an “authority” on the kind of workouts I should be doing at my age.

When I search the Internet, I get “bits and pieces” of highly conflicting information. I’ve yet to come across a single resource that specifically addresses my concerns and makes me think: “Hey… this person is an expert… understands my problem… and has a solution for me.”

I would love nothing better than to get a daily email from this person… with new information and a motivational message…

Someone I believe is 100% focused on my problem and wants to see me succeed.

But more importantly…

I’d happily pay for a well-researched, comprehensive, age-specific fitness program that will help me lose my excess “Baby Boomer flab”… make me stronger… and increase my endurance, month after month.

And if a few weeks down the road, I was offered a customized “meal plan” that gives me the nourishment older people need to maximize those workouts…

Or some “Baby Boomer specific” exercise routines tied to my sporting interests — like hockey and golf…

I’d probably be willing to buy those too!

Why?

Because I’m hungry for this kind of information!

What’s more, virtually everyone my age I know is hungry for this information too!

And when you have a “starving” audience that’s excited about finding a solution, they actually want to buy as many solutions that will help them as possible!

But here’s the key…

You must do your homework — and you need to set yourself apartfrom every other “fitness” expert out there.

Ben shows you how.

In the “Perfect Product” section of his program, Ben shows you more than 20 unique types of products you can offer your growing list of readers…

Products you only have to sell once to your buyer…

Products that keep paying you money, month after month…

Even while you sleep!

For instance, Ben will show you:

  • How to create, deliver, and charge for monthly or weekly Digital Training Subscriptions that are all the rage now…
  • Five of the most profitable categories of consumer productsideal for your email business — products people buy, use, and re-order on a timetable — and where to find them for a fraction of retail…
  • How to offer your product or service on Facebook — and have people pay you to access your private page…
  • How you can use your email business to sell tens, even hundreds of thousands of dollars in MLM-like products month after month — without the fuss, expense, or “stigma” of traditional MLM…
  • How to create Paid Membership Sites where your readers get “private access” to your knowledge and research… and are happy to pay you hundreds of dollars for the privilege…
  • All the ways the gourmet food and drink category can open up an entire world of opportunity to you and your email business…
  • Why the Health niche is ideal for your email business — both in terms of all the material you can write about and all the high-profit natural health solutions you can offer your readers…
  • And much, much more.

You won’t be on your own when it comes to “sourcing” products you can offer…

In addition to giving you all these ideas about what to offer — Ben will show you the top six places you can find high quality “ready to sell” products that others will fulfill for you at rock-bottom prices.

Plus, he’ll reveal his “20-years-in-the-making” techniques for creating your own information-based products — so that every penny of every sale you make is yours to keep!

Okay…

You’ve identified your “starving market.”

You’ve found solutions you can offer them.

Time to start making money…

STEP 3: Write Your 2 Sales Pages

One of the great things about modeling your email copywriting business after Ben’s is:

You only need Two Web Pages!

And he’ show you how to create both of them — fast!

The first is a very simple “opt-in page” where people in your market can find you, get to know you, and sign up to get your emails…

And then a very short “sales page” that promotes what you’re selling.

Both are simple to create. And, as an AWAI member, you already have a great head start.

Your “opt-in” page, for instance, is less than 100 words of copy and delivers three things:

  • A strong Benefit to your reader…
  • An “ethical bribe” in exchange for your reader’s email address and the right to email them daily…
  • And a few endorsements to bolster your credibility…

You can see the simplicity of one of Ben’s opt-in pages here:

ben settle 10 minute work day

Ben’s Opt-in Page

And Ben will show you how to create, design, and write one just like it, tailored to your market and your readers’ needs.

Next up is your sales page — the last “prep step” before you launch your email writing business.

Your sales page is the more traditional sales letter that sells the “solution” to your reader’s problem…

Whether it’s a monthly product, like a cream that erases wrinkles around your eyes… or a newsletter, like the one that shows Baby Boomers (like me) how to lose fat and build muscle… or something different.

But here’s the thing about your “Ben Settle Email Business” sales letters versus sales letters you’ll write for traditional clients…

They’re much shorter and a whole lot simpler!

And the reason for that is very simple:

When you build your email copywriting business the “Ben Settle” way, your daily “10-Minute Emails” do most of the “selling” work.

Now — I’ll tell you more about the secret to writing those emails in a minute…

But what is it about Ben’s techniques for writing a sales letter that’s different from what you’re learning now through AWAI?

In a nutshell — you don’t have to write the “perfect” sales letter!

Why?

It’s because — given the relationship you have with your readers… the trust you’ve built by being completely transparent… and the credibility you establish with your daily email communications…

Your readers are ready to buy. All you have to do is reaffirm their need for a solution — and deliver the goods!

That’s why Ben’s exclusive “Slacker Proof Sales Letters” session is such a valuable part of our exciting program, the 10-Minute Workday.

In five simple steps, he shows you how to write a highly effective sales letter that’s “as good as it needs to be”…

A simple sales page that will turn your growing list of “hungry” buyers into a “perpetual money machine” capable of generating hundreds, even thousands of dollars in sales every day!

And the best part is — it won’t take weeks and months to write it…

With Ben’s “Drill-it-down, 5-step Slacker Guide to Writing ‘Good Enough’ Sales Letters,” you’ll learn how to write a highly effective sales page for any product in a single day or two.

“Ben Settle” style!

Plus, as part of this AWAI program, Ben has assembled a Swipe File of over 100 ads he’s either written or have greatly influenced his ad writing over the years…

You’ll also get in-depth video analysis of seven of his own ads, so you can know the thought process behind every line of copy.

But that’s not all.

YOURS FREE: elBenbo’s Brand-New 2018 Swipe File

For a limited time, Ben has agreed to include his brand-newcompilation of ads and sales letters he written over the years…

43 sales letters — “Ben Settle” style…

Dozens of product types and price points…

Over 457 pages in all!

Between Ben’s step-by-step instructions and the hundreds of samples you can study and use for inspiration, you’ll have a sales letter for your “10-Minute Email” business in no time.

Plus — as you’ll see in a minute…

It’s one of many special perks and bonuses you’ll only get through with Ben’s and AWAI’s 10-Minute Workday program.

Okay… we’ve covered quite a bit of ground.

You’ve chosen your “starving crowd” — also known as your market… a subject that interests you and you are excited to learn more about. (Time frame: Give it a good week — it’s important.)

With Ben’s help, you’ve sourced (or created) your product(s) — those “solutions” to problems your starving crowd needs and wants. (Time frame: a few days if you’re sourcing… two weeks if you’re creating your own…)

Following his very simple five-step strategy, you’ve written your six-to-eight page sales letter. (Time frame: four days… including editing and polishing.)

You’ve set up your very simple “opt-in page” based on Ben’s proven model. (Time frame: give it a solid day or two.)

Ben even helps you set up payment acceptance and fulfillment systems so you don’t have to worry about any of the “technical” stuff. (Time frame: a few hours.)

Congratulations!

Up and Running in as Few as 30 Days!

You’ve got all crucial components of your email business written, ready, and in place…

All in as little as a month’s time!

Of course, there’s one more thing Ben needs to show you… the one thing that’s central to his amazing “10-Minute Workday” email business…

And that’s how to Write and Structure Your Daily Emails in 10 minutes or less.

But before I get to that, there’s a question that may have crossed your mind by now…

To whom am I sending these emails and sales letters? I don’t have a list of “names” to send any email to!

Will Ben help me there too?

Simple answer: Absolutely.

In fact, “building your list” is a crucial component of Ben’s 10-Minute Workday program.

A constantly-growing list of “hungry” buyers allows you to scale your business in a way that allows you to make more and more money — without any added effort.

Whether you have 300 or 1,500 people paying $39 a month for your product… you still only have to press the “Send” button once.

You don’t have to “work” any harder…

Yet it’s the difference between $140,400 a year — and $702,000!

That’s why Ben goes to great lengths to show you how to constantly be adding new potential buyers to your list… 24/7 — day in and day out.

“Since using Ben’s email techniques, I’ve increased ROI 500% and doubled my income — not counting working way less!

“I am now making $30,000 per month selling products via email consistently.

“It takes me about 1 hour a day to run my business. If I am launching a new product, I may take 2-3 hours per day.

“In my time off, I study, write, and travel. I have the ability to run our business as we travel — which we do once a month minimum.

“Last month, we took a 28-day vacation that we took our kids on. During that month, I made $28,000, worked less than 25 hours — about an hour a day — and played on the beach the entire vacation.”

Terry G. 
Dallas, TX

So how do you get your list started… and then grow it exponentially?

STEP 4: Start (and Grow) Your List

There are dozens of ways — and Ben will share them all with you.

For instance…

  • He’ll show you how to turn writing you’ve already done… your sales letters… any articles you’ve written for your newsletter — even all those “10-Minute Emails” you’ll be writing… Into valuable content that drives thousands of new potential customers to your “opt-in” page…
  • He’ll show you how to “barter” with other relevant people and organizations with large lists of people…
  • You’ll learn the one thing you can (and should) start doing right away to “build your brand” and get exposure… so that other list owners with big audiences endorse you and send their readers to you.
  • He’ll share his exclusive “6X Multiplication Method” with you — an astonishingly effective name accumulation strategy that can expand your list the way a snowball grows when you roll it over wet snow…
  • He’ll show you how to use social media to drive people to your splash page — Facebook… Twitter… LinkedIn… Pinterest… and more…
  • There are likely thousands of bloggers and websites about subjects related to your market — and they all dying for great, new content they can run besides their own. Ben will show you how to “repurpose” material you’ve written so they can use it — and add copy that drives readers directly to your opt-in/splash page.

These are techniques Ben has learned through 20 years of growing and mastering his email writing business each and every day.

Most of them requiring no extra effort or writing than you’ve already done!

Because remember what I told you about Ben…

He’s a slacker!

He doesn’t want to work any harder than he has to. And he doesn’t think you should work any harder than you have to as well.

“The genius of my system,” he told me… “Is in its simplicity.”

There’s no easier way to earn so much money as a writer than sending out a simple little email every day… that people look forward to seeing… that you were able to write in 10 minutes (or less).

How to Write “Ben-Proof” Emails

You’re seeing how this is all coming together, right?

Your “opt-in” page is up and you’re building up your list… your products are ready… your sales page is written.

With Ben guiding you through every step — everything’s in place…

Now’s the fun (and easiest) part!

Writing your “10-Minute Email.”

Of course, Ben will show you how… everything from the subject line… to the sign off just a few hundred words later.

And fast…

In this detailed, laser-targeted 107-minute “The Email Player’s Crash Course” tutorial, you’ll be primed and ready to start mastering the “Ben Settle” email writing methodology.

Rule #1 when it comes to writing emails “Ben-style?”

Write emails your readers can’t wait to get, open, and READ every day!

And after 20 years and over 100,000 emails under his belt, nobody’s better at it than Ben Settle…

And he’ll show you step-by-step how to write them… along with a Swipe File of his most successful emails… 5 templates you can use… plus an in-depth “video analysis” of a trio of his all-time best.

You’ll learn how every successful “Ben Settle” email begins with…

Attention-Grabbing Subject Lines — those all-powerful email “headlines” that guarantee with near 100% certainty that your readers will open your email and read it from top to bottom.

Something worth noting:

I know multi-million-dollar companies have flown Ben in and paid him as much as $5,000 for a single day — just to teach their copywriters how to write subject lines as effective as his.

NOBODY writes subject lines like Ben.

And when you sign up to learn Ben’s business — he shows you all his most powerful “Subject Line” techniques, including:

  • The “Rack the Shotgun”: the subject line that makes your reader sit up and pay attention, no matter how busy or distracted they are…
  • The Nuclear Option: the subject line that shocks people into reading your email (or wakes up a list that’s fallen complacent)…
  • The “Unleash the Inner Weirdo”: the fun subject line gives you free rein to be as crazy as you want to be… keeps people on their toes… and is highly entertaining…
  • The “Black and White”: gets your emails opened and read because they wreak neurological havoc on your reader, acting like a psychological stop sign…
  • The “50 Shades of Pop Culture”: highly effective eye-grabbers that play on common quotes, phrases, TV and movie characters, movie titles, books, and songs…
  • The “Sacred Cow Tip”: the subject line that goes against common wisdom and things that “everyone knows” in your market. It gets the “double take” every time…
  • And many, more “Ben-exclusive” techniques…

This is life-changing knowledge for you as a copywriter.

Because when you write “engaging” subject lines like Ben does, that one little line at the top of your email will do 80% of the work for you…

Which makes writing the actual “10-Minute Email” a breeze… and a lot of fun too.

As a Ben Settle email-writing disciple you’ll learn:

  • How (and why) you should create a unique “voice” as an email writer — so that you and your messages stand apart — and above — everyone else on the Internet…
  • The “60 Minutes News Show” rule of email success — Use it in your products, videos, articles, podcasts, and even in your products, and your audience will love you…
  • The “Warts and All” approach — Why no email you write should be “perfect,” which explains why you can get started on your email-based business even if you don’t consider yourself a “great writer” or you don’t have a lot of writing experience…
  • The “Classic Approach” — the easy, never-out-of-style email that allows you to sell without selling and drives people to take action immediately
  • The “Dear Abby” email that looks more like content than advertising… practically writes itself… and builds your position as the “go-to” expert for your market…
  • The “1-2-3 email” that reads like a shopping list and takes minutes to write, but brings tons of value to your reader…
  • The two-part trick Donald Trump often uses that makes you stick out of an inbox like an orange thumb… gives you confidence… andmakes you a great, honest leader…
  • The “Heartstrings” email that can bring tears to your readers, motivate them to take action, and ultimately better their lives.
  • The 4-minute “forum” secret that gets your market to write your emails for you…
  • How to be an obnoxious tease in your emails. (It’ll drive people crazy, but it will make you sales!)
  • A syndicated sitcom you can watch every day for endless ideas for new “10-Minute Emails”
  • How to get a world-class education in storytelling without setting foot in a classroom. (Cost? One penny!)
  • Ben’s 30-Day “Get Great at Email” Game Plan… The ultimate email calendar that shows you EXACTLY what emails to write during your first 30 days.

He’ll also share with you some counterintuitive secrets he’s learned over the years for boosting readership, response, and strengthening the relationship with your reader, like:

  • Why you should encourage people to “unsubscribe” to your emails every so often…
  • How to automatically “prune” your list to keep it healthy and full of hot buyers…
  • The Ken McCarthy secret of building trust and creating an “unbreakable bond” with your list…
  • How long your emails should be and how they should look on the page
  • The A-pile vs. B-pile rule that’ll help you determine how to format your emails…
  • The only time “too long” is a problem…
  • How to train your brain to condense ideas, write pithily, and write faster
  • Why (and when) it’s okay to recycle emails — and how to get recycled emails to bring you more sales than when you ran them the first time…
  • Need those 10 minutes a day off once in a while? How to give yourself a vacation from daily emails any time you need it…
  • Why spending more time writing your emails will not necessarily bring you more sales…
  • What to do about “internet trolls” who live to complain… and how to turn any negative feedback you might get into a positive energy, goodwill, and more sales
  • Why it’s important to highlight “flaws” with your product — and how you can increase sales doing it…
  • The Ben-o-Nomics 101 autoresponder series — the exact sequence of emails to send to introduce people to your list after they sign-up on your “Optimum Opt-In Page”
  • What to do when you’re tired or rushed…
  • Why it’s your moral and ethical duty to start your email-based business immediately
  • And many more Ben Settle writing and business-building techniques learned from writing and measuring the impact of over 100,000 emails in his lifetime!

And not to be ignored:

Ben’s five “Email Player Commandments” — never-to-be-broken “golden rules” that will ensure your readers know you, like you, trustyou, and can’t wait to hear from you.

Fact is, when you see all the massive amount of pinpoint content Ben has assembled for this AWAI-members only 10-Minute Workdayprogram, you’ll be amazed…

And you might be tempted to feel overwhelmed.

But please don’t…

Because remember: Ben and his business model are all about simplicity.

  • You pick a “hungry” market that interests you…
  • Find (or create) solutions they need and want…
  • Write a simple ad and “opt-in” page…
  • Start writing your “10-Minute Emails”…

And you do it one element at a time, with Ben guiding you every step of the way.

Remember: this is a serious writing business where you never have to find or deal with clients…

You’ll be helping people better their lives by offering real and useful solutions to people with needs and desires they want filled…

It’s a writing business that’s “scalable.”

Think about it:

As a copywriter working for clients, you can only take on so many projects before you’re swamped and just can’t take on any more…

With the 10-Minute Workday program, Ben will show you how to grow your mailing list exponentially every day… and make more and more sales every day… without any extra writing or added effort.

And the Money — Let’s Talk About the Money One More Time!

With Ben’s help, you will create a “continuity” product that can (and should) bring in anywhere from $29… to the $97 a month Ben charges for one of his products.

So, let’s take the low end of that scale…

Let’s say in your first six months of sending out daily emails, you’re able to attract 100 subscribers at $29 per month…

Right off the bat — you’re earning a very respectable $34,800.

Now, let’s say you’re growing your list and you’re able to add just one new subscriber with every “10-Minute Email” you write…

One year later, you have 465 subscribers paying you $29 per month.

That’s $161,820 per year!

But remember — with Ben’s help you’re constantly growing your list.

Add just 2 new subscribers a day and you have a $288,840 business…

Add 3 subscribers a day and you have a $415,860 business…

Grow your list to the point where you’re able to add 5 new subscribers a day — and you’re earning a whopping $669,900 per year!

And remember — that’s charging just $29 a month…

If you’re able to charge more for your continuity product — say in the $49 per month range — those numbers skyrocket even higher…

To over $1,131,900 a year!

All from writing a single “10-Minute Email” a day — and spending a few hours a week to grow your list!

And I’m not even talking about higher-priced “backend” products you can sell to your best readers — yet another strategy Ben will help you with later on in his exciting new 10-Minute Workday program.

In fact, recently Ben created and launched a new program he was selling for $350. He had 30 sets printed up…

But after just a weekend of sending his patented “launch emails” — which he’ll teach you how to write… he sold 170 copies!

That’s nearly $60,000 in sales… in a single weekend.

And here’s the kicker…

A lot of people who bought told him they didn’t even bother to read the sales page…

They were sold by Ben’s “10-Minute Emails” alone — and the tremendous “bond” he’d built up with them through his daily communication!

Same is true for a new book he was selling recently…

In one weekend, he sold over 500 copies — just from emails. No sales page!

Getting to know the secret behind successes like these is why I’m so excited that Ben is willing to reveal all his secrets to you today.

Unlimited “Scale” and Income Potential

Now, naturally, I can’t guarantee you’ll make this kind of money from the start.

It’ll all depend on the market you choose… the size of your “hungry crowd”… the product (or products) you offer… and how seriously you apply Ben’s strategies…

But I’m showing you these numbers to illustrate just how much upside there can be to this opportunity…

And how when you have a writing business that can grow month by month with very little added effort — there’s no limit to the money you can make!

In a minute, I’ll tell you how can access Ben’s 10-Minute Workday program at the very low “AWAI Exclusive” price.

But first, let me quickly recap everything you’ll get with this program…

Now I’ll warn you… it’s a lot of stuff.

Just remember…

You focus on the “core program” elements initially. That’s where you put all the pieces of your business in place, start growing your list… and learn to write “10-Minute Emails.”

Everything else helps you grow your business over time and broaden your understanding of the business…

Resources you can use while your “10-Minute Email” writing business is “up and running” and earning you money.

So here’s everything you get:

The “Core” Program — Everything You Need to Start Your 10-Minute Workday Business

This is the meat of it right here…

12 “deep dive” instructional webinar courses from Ben on all the aspects of setting up and launching your 10-Minute Workday “no-client” email business.

Session 1 — “Like A Bum Who Gets Paid” — Ben’s introduction to the program and the “10-Minute” lifestyle… and why anyone who loves to write can have an email business like Ben’s…

Session 2 — “Be A Master Of Markets” — Ben’s step-by-step instructions for this crucial step: identifying the ideal “starving market” for you to write about…

Session 3 — “The Perfect Product” — Every “10-Minute Email” you write will sell a product that’s valuable to your market. That’s your income stream. Ben will help you find or create it — a product you can sell once and have it pay you forever… that’s scalable… and that your market craves…

Session 4 — “The Stupid Simple Funnel” — The great thing about the 10-Minute Workday program is its simplicity: People find you, they opt in, you send them an email every day that links to a sales page, they buy, and you make money. The Stupid Simple Funnel shows you how it all works…

Session 5 — “The Optimum Opt-In Page” — Again, a model of simplicity: one page, a strong promise, some lines of credibility, and an ethical “bribe.” Ben shows you how to put it all together — in a day or less.

Session 6 — “Slacker Proof Sales Letters” — Ben’s very own, highly tested, extremely effective method of writing “not-so-perfect” sales letters broken down into five easy steps.

Session 7 — The Email Players Crash Course — The three-part, in-depth training session that teaches you how to write edgy, engaging, memorable, and highly effective daily emails just like Ben — plus an invaluable 30-day “Get Great at Email” Game Plan.

Session 8 — List-Building Lovin’ — Growing your list of readers is crucial to the success and growth of your 10-Minute Workday business. In this session, Ben shows you over 50 ways to drive thousands of eager, starving buyers to your opt-in page each and every day…

Session 9 — The Painless Product Launch — The more products you have, the more things you can sell, and the more money you have flowing to you. Ben is a master at the “new product launch” and reveals his surefire four-step process for making sure every new product launch is a huge success…

Session 10 — “Unbaffling The Backend” — Your best buyers are people who have bought from you before. They love you and want to buy more. Ben will show you how to turn this “love affair” into a source of even bigger income…

Session 11 — Obey Operation Money-Suck — Ben’s #1 business strategy of only focusing things that make you money — and leaving all the other stuff (fulfillment, product delivery, payment processing, web design, web hosting, and other “administrative” tasks) to others…

Session 12 — Wrapping It All Up — Ben’s tips for “getting it done”… how to stay on track… and ways to make sure you’re optimizing every aspect of the 10-Minute Workday program so you can start enjoying the “10-Minute Workday” life as quickly as possible.

It’s all here.

A “soup-to-nuts” strategy on how to build and launch your very own six-figure email copywriting business — modeled after Ben’s very own.

And to make sure you don’t miss one single word of it — you’ll not only get access to each full webinar… but also an audio version… a transcript of all the sessions and printable versions of every webinar slide for easy “anytime” viewing.

But that’s not all you’ll get…

There’s also:

Your Complete Library of Business-Building “Power Bonuses”

Naturally, Ben and AWAI want to give you everything you need to succeed — and then some.

That’s why we’ve assembled an extremely long list of special bonuses — interviews, essays, reports, and additional learning tools designed to broaden your knowledge of the business and “drive home” the basic strategies you’ll need to know to be successful.

Here’s just some of the special “added perks” you’ll get:

“BEN BONUS” #1

Four of the Most “Pertinent-to-You” Issues of Ben’s Industry-Renowned “Email Players” and “Crypto Marketing” Newsletters— printed and mailed to you in a custom folder:

  • Issue #1 — “How to Clear Six-Figures Per Year Writing a Couple of Emails Per Day”… an incredibly concise four-part recap of Ben’s highly successful email writing business model, with focus on how to build income streams… how to research your market… how to get all the “tactical” stuff right… and how Sean D’Souza’s “sequential selling” secret can virtually guarantee your success.
  • Issue #2 — “The Cheapskate’s Guide to Using Just One Email Per Day to Build a Hotlist of Leads Eager to Buy From You”— Classic Ben, where he implores you to use his “12 simple strategies” for taking material you’ve already written and use them to grow your list by leaps and bounds! Plus, a few “bonus secrets” for growing your business.
  • Issue #3 — Anatomy of a Mega Successful Product Launch Using Nothing But “Lowly” Emails — Ben’s incredibly simple four-step “A-D-S-D” strategy for creating a highly profitable launch sequence for any and all new products you decide to create — and all it takes is a strategically structured “10-Minute Email”!
  • Issue #4 — How to Write, Produce, and Profit from Print Newsletters — Ben’s favorite way to turn your “10-Minute Email” business into a thriving success. Once you have your template (which Ben will give you), they’re easy and fast to produce… offer great value to your readers… come with a high profit margin… and can be “repurposed” in so many ways that can grow your business.

“BEN BONUS” #2

Three powerful and useful videos where he breaks down and analyzes in incredible detail three of his most successful “10-Minute Emails”:

  • Video One“Going to the Dark Side” — an analysis one of the most “controversial” emails Ben has ever written… and how “rattling” your reader can make your email stand out in even the busiest of email inboxes…
  • Video Two“Assault Their Insecurities” — here, Ben explains why the counterintuitive idea that readers want you to expose and address their insecurities can make you a more successful email and copywriter than 99% of the writers working today…
  • Video Three“A Lonely Place of Buying” — how focusing on this little addressed but powerful emotion you can not only win your reader’s loyalty, but you can use this unique “bond” to double, even triple your sales whenever you use this approach.

“BEN BONUS” #3

The Ultimate Ben Settle Email “Inspiration” File — 20 of Ben’s most successful “10-Minute Emails” that you can read, study, dissect, and use as inspiration when you start writing your own emails…

Plus…

As part of this “email bonus package,” Ben includes five (5) copyright-free email templates you can use and adapt for your own email business… however you choose!

“BEN BONUS” #4

“The Lost Tapes” — Backroom Interviews with three of the legends of copywriting. The sound quality isn’t the best… but the content? It’s not to be missed. (We’ve included a transcript so you catch every single word):

  • “Lost Tape” Interview #1 — Ben talks with copywriting legend Doug D’Anna about a secret not one in 1,000 writers knows: why a properly written “boring” headline will outperform “exciting” headlines a majority of the time. Also: why people don’t buy “benefits” (and what they buy instead)… the secret of making people want to buy from you and you only… What football legend Joe Montana can teach you about copywriting… how to constantly sell throughout your ad without even mentioning your product… and more!

  • “Lost Tape” Interview #2 — One of the most successful and respected copywriters on the planet David Deutschreveals his “Hey Mitch” secret for knowing if the copy you just wrote is “great copy” or not — without guessing or testing. Also: How to make “technical” facts about your product sound fun and fascinating… 4 things every copywriter MUST know about design… A secret “backdoor” way to break into the direct-mail industry… When you should NOT write in a smooth, “conversational” tone (and instead use stilted, boring “corporate speak”)… plus the “Copywriting Secret ‘A-List’ Copywriters Privately Talk About with Each Other… But Almost Never Discuss Publicly”… and more.

  • “Lost Tape” Interview #3 — Ben and his longtime copywriting mentor Ken McCarthy discuss a wide range of “hot topic” writing and marketing ideas, including:

    • How to write moneymaking ads right out the gate — without needing any copywriting books, formulas, or Swipe Files.
    • A scientifically proven way (recently discovered by neurologists) to transform your frustration with writing ads into boundless creative energy.
    • A $13 book (not even about copywriting) that can teach you more about writing irresistible bullet points than most advanced copywriting seminars.
    • Why tossing your order forms on the street can increase your response by as much as 30%.
    • How to use your telephone to double your sales without doing any telemarketing or even dialing any numbers.
    • An “almost foolproof” way of knowing if the market is going to respond to your ad before testing it or showing it to anyone.
    • What Ken learned from corresponding with the late (great) copywriting genius Eugene Schwartz.
    • How to create professional-looking Internet video ads on a “shoestring” budget.
    • A single, “magic word” (often used with CNN newscasts) that will have your prospects glued to your ads — even with a hundred other ads competing for their attention.
    • A secret way to use your TV set to raise your IQ by 10 points. (And without even turning it on!)
    • How the legendary copywriter Mel Martin wrote ads so powerful people would order from them without even knowing what the price was!

“BEN BONUS” #5

Ben’s Classic Ads Swipe File — 101 “Copy Slacker” style ads that influenced Ben’s ad writing career… Classic newspaper ads and letters by the likes of Gary Halbert and John Carlton.

Plus — and this is HUGE and valuable added bonus…

In-depth video analysis on seven (7) of the most successful ads Ben’s ever written!

There’s no better way to master Ben’s “Copy Slacker” ad writing techniques — learn the “method” in the course… and see it applied in black and white in this eye-opening expose!

“BEN BONUS” #6

Ben’s brand-new 2018 Swipe File I told you about earlier…

A very limited release, AWAI-only collection of Ben’s latest and greatest, all-time “winningest” sales letters and ads — 43 in all and over 450 pages of pure marketing gold!

“BEN BONUS” #7

The Ultimate Ben Settle “Bullet Template” Guide — One of the “Ben Rules” for writing fast and effective sales pages promoting your product is extensive use of bullets. Because they’re crucial to the success of your sales promotions — those bullets must be great. To help you, Ben is sharing over 350 of his best “bullet templates” — actual copy you can modify and adapt to your own promotions.

“BEN BONUS” #8

The Agora Tapes: How to Outsell Your Competition 3-to-1 by “Infotaining” the Heck Out of Them!

What do you do when the biggest info-marketer in the world flies you in and pays you thousands of dollars to teach your email methods to high-level copywriters?

If you’re Ben Settle — you record it and offer it as yet another bonus for AWAI members! (You’ll want to pay attention because Agora told Ben these secrets helped them quadruple their business!)

Here’s just a small taste of what you’ll learn (in Ben’s own words):

  • A clever (and very sneaky) way to make more sales by telling people NOT to buy from you.
  • A little-talked about way to use hardcore rage and anger to get your list to quickly trust and feel safe buying from you.
  • How to “flip” haters into raving fans and buyers. (Marvel Comics accidentally discovered this in the late 80’s, and it works like magic for keeping audiences coming back for more of your marketing pitches. Bonus benefit: It creates the best customers you’ll ever deal with.)
  • How to make even blatant sales pitches fascinating for people to read. (The late, great copywriter Gene Schwartz did this, and it was also brilliantly used by the TV shows Star Trek: The Next Generation and Smallville — here’s how you can use it, too, starting today… )
  • A disturbing fact: At least 25% of American women are on anti-depressants — here’s how to (ethically) use this fact to increase your sales. (Works just as well when selling to men, too.)
  • A secret way of using typos to get even “fire-breathing” grammar police eagerly buying from you.
  • An honest “no bull crap” way to use infotainment to make a fortune even if you don’t know what the hell you’re talking about! (I’m not saying you should become a fraud… but certain authors on shows like Oprah have made millions by being completely wrong doing this — just imagine how much you can make if you know what you’re talking about… )
  • Exactly how often to use profanity in your ads, emails, blogs, videos, podcasts, and any other marketing channel you use to maximize sales.
  • A totally “unorthodox” way to increase your sales by giving away less value. (One of the highest-rated ESPN talk show hosts blew away everyone in his time slot doing this, here’s how to do the same to get people scrambling over themselves to buy from you, too.)
  • How to use infotainment to transform dull and boring products into riveting “must-have” products people can’t buy fast enough. (This tactic made one of my clients so much money on launch day that everyone went home early. Here’s how to do this in your own “10-Minute Workday” ads, emails, podcasts, or in any other medium you sell with.)
  • How Sam Raimi’s movie Spiderman 2 reveals everything you need to know about standing out in any market, with any product, regardless of your marketing experience now.
  • A quick “crash course” in how people are hardwired to be persuaded. (I learned this while taking a memory training course in college. And it’s used by everything from ancient religious texts… to bloodthirsty propaganda machines… to even best-selling books to naturally crawl inside someone’s psychology and persuade them to do whatever you want — including buy your product or service.)
  • How your high falutin’ “expert” status is probably burglarizing you of thousands (even tens of thousands) of dollars in sales each year.
  • A simple strategy used by CNN, MSNBC, Fox News, and other giant cable news channels that can multiply your current sales while doing far less work.
  • How people with boring personalities can legally and ethically “lift” content from writers with more natural wit and charisma.
  • The best part of magazines and newspapers to “swipe” copy from. (And nope, it ain’t the advertisements.)
  • How cable celebrities like investing TV show host Jim Cramer, political pundits, and the army of TV psychics popping up each year make out like bandits years after year… even when they’re always wrong. (And how to use their quirky little secret to make more sales in your own marketing.)
  • How to give your product “skeptic-proof” credibility, even if you’re brand-spanking-new to business now and nobody knows who you are.
  • A guide to getting away with being obnoxiously politically incorrect in your marketing. (This secret saved many a court jester’s life back in the days of murderous kings, emperors, and rulers. Not only is it extremely persuasive, but people love when you do it, too — even if they disagree with whatever you’re saying.)
  • How the late marketing genius Gary Halbert kept peoples’ eyes glued to his ads — even though there was zero content, value, or anything but a blatant sales pitch. (This technique was also used brilliantly in a 1990’s era Van Halen music video, too, which won it multiple awards.)
  • A secret used by Facebook that gets even people with fruit fly-level attention spans instantly engaged in your content. (Do this and your leads, readers, and audiences will have practically no choice but to drop what they’re doing and pay attention to what you’re selling.)
  • And the list goes on…

“BEN BONUS” #9

Ben’s Guide to “Letting Other People Handle the Boring Stuff”— as a “10-Minute Email” writer, your focus should be on two things: growing your list and selling through your emails.

The last thing you want to be worried about is processing payments, sending out products, setting up websites, and any of the other “pedestrian” chores involved with the operational side of running a business.

In this invaluable guide, Ben and AWAI show you how to “offload” all that stuff to other people — at a remarkably low cost. That way, all you’ll have to do is log onto a single website to see how many sales you’ve made — and rest comfortably knowing that when you make a sale, the product’s being sent to your buyer quickly and seamlessly.

Everything You Could Possibly Need (and More) to Launch and Grow Your Business in 30 Days!

As you can see, this comprehensive program comes jam-packed with a ton of amazing information…

But it’s also been designed so you can absorb and “digest” everything quickly — all in your own time and at own pace.

There’s nothing “academic” about it.

Ben has a real knack for “visceral teaching” — where you experience “deep learning” through stories and anecdotes. It’s an amazing talent.

It’s also the kind of “step-by-step” program where you’re encouraged to get down to business right away.

For instance, if you don’t already have a market in mind, Ben will show how to find one on the very first day!

Within a week, you’ll be writing your sales and opt-in pages and sourcing and creating products you can sell.

All while gaining a deeper understanding of the business than you ever thought you could have in such a short time.

And with Ben’s help… you’ll know exactly what to do at every moment.

“Through Ben’s teachings, I’ve doubled my product sales income by offering less for free and emailing an offer every single day.

“We’ve also launched using his ‘Painless Product Launch’ formula and did $15,000 in 5 days alone. Thanks Ben…”

Terry G.
Dallas, TX

“My favorite part of all this is that I can be anywhere on God’s green earth, and if forced to start all over again, I’d be prepared to take it on from ground zero.

“Ben’s system is the fundamentals of good business and can be used anywhere, in any market, to sell any idea.

“It’s beautiful, because for a freelancer, this ability to shape my career at such a young stage is pretty much unprecedented. I’m recession-proof — I’ll never go broke again.”

Max R.
Saratoga Springs, NY

What’s It Cost?

Now, as you can imagine, the price of Ben’s program is not cheap.

After all, for the very first time anywhere, Ben is revealing his entire “10-Minute Email” strategy — something that’s taken him 20 years to perfect…

It’s like getting the keys to a turnkey business or buying a $100,000 franchise… only you don’t have to spend hundreds of thousands of dollars to get started.

You just follow Ben’s steps… start writing… and you’re in business!

And when you factor in the six-figure income your successful “10-Minute Email” copywriting business can pay you year after year — well, the value of this information becomes immeasurable.

Now, as you’re probably aware — you can pay $100,000 to $250,000 just for the blueprint to a successful business.

And with Ben’s email business — all you need is a desk and a laptop to get going!

But of course, you won’t pay $100,000…

Or $50,000…

Or even $25,000…

At $2,500 — I think Ben’s program is one of the best business investments you will ever make.

You not only get inside the brain of one of the most success internet marketers in the world… learn all his secrets for writing some of the most effective sales letters, emails, subject lines, landing pages, and more…

But you’re also getting what amounts to a business strategy that can put half-a-million dollars in your pocket… for the rest of your life!

But for AWAI Members, the Deal is Even Better…

Through today’s exclusive offer, Ben has agreed to allow a handful of AWAI members to participate in his program at a $1,000 discount

Which means the price you’ll pay today is just $1,500.

That’s a tremendous value — especially considering some of the most successful direct-response companies in the world have been known to pay Ben thousands of dollars a day to work with their writers…

Yet, with 10-Minute Workday, Ben’s not only showing you how to write killer headlines, sales letters, emails, and subject lines…

He’s actually taking you by the hand and showing you how to build a writing business that can give you millions of dollars in income over your lifetime!

Now, something to keep in mind…

10-Minute Workday represents Ben’s life work. It contains EVERY secret and technique Ben’s learned through 20 years of testing, trial and error, and even costly mistakes.

And you’ll be getting access to all of it — up front.

For that reason, there are no refunds on this resource.

Ben feels — and I agree wholeheartedly — that it’s not fair to an independent operator like him to have someone buy in — gather up all his hard work — then ask for a refund. (Believe it or not, there are people who do this!)

Another reason for no refunds is something Ben has discovered working with others over the years:

It better assures your success.

That’s because when you have a financial stake, you’re far more committed to the program and making it work…

And Ben’s even more excited to work with you because if you buy 10-Minute Workday knowing there are no refunds, it’s very clear you’re serious about succeeding.

So my advice: Whether you want to start a business like Ben’s — or just want to learn how to write better emails…

Don’t agree to this partnership with Ben unless you’re serious about using and applying the amazing skills you’re about to learn.

I know from working with Ben and watching this program develop — it’s worth every penny of the price and more.

Because even if you decide not to build a six-figure email writing business… the lessons you learn about effective emails and persuasive communication from this “master of the art” will serve you in all aspects of your life — forever!

Are You Ready for This?

Frankly, I’ve never been more excited about the limitless possibilities of a writing program since I helped start AWAI 21 years ago now…

10-Minute Workday is unlike any other writing program or business AWAI offers.

It’s perfect for people who love to write — but don’t want to be bothered with finding or working with clients.

Unlike freelance copywriting, it’s a chance to own a serious business you can really sink your teeth into… rather than moving from one project to another as a hired-gun copywriter…

It’s a way you can help people who are “hungry” for answers and solutions to real problems in their lives…

But here’s the most exciting benefit:

Few writing businesses are this scalable — which means, once you get the ball rolling, there’s no limit to how big it can grow or how much money you can make…

And last but not least, you couldn’t have a better, more qualified, more sincere, or more “eager to help you” expert guiding you than Ben Settle…

Ben is clearly one of the “pioneering legends” of the email business world. And through this brand-new program, he’s offering to reveal all of his secrets to you.

To get started, please click here.

It’ll take you to a page where you can review everything you get one more time before you place your order.

To assure you get this exclusive offer — order today.

You’ll get access to the full program within a few minutes of placing your order — so you can literally get started right away.

But please hurry.

As I mentioned, Ben’s only able to accept 100 new members into his program today at this deeply discounted price.

To your success,

Paul Hollingshead
Copywriter
Co-Founder, AWAI

P.S. BONUS #10!

Ben just emailed with some exciting news.

He wants to send you yet another free bonus — a video he just recorded (on the beach!) about a “tactical” email approach that just helped a client of his go from $0 in sales — to $100,000 in a month…

Then, $213,000 the following month!

In true “Ben” form, he calls it the “benevolently offensive” emailing method, where you send 2 emails in a given day — a morning email that reminds your readers of their deepest fears and worries… and a second evening email that “erases” them.

The structure, the length, the timing — you’ll get all the details in Ben’s “10th Bonus Video”…

Just one more another example of just how willing Ben is to share his most powerful marketing secrets!

Still have some questions?

Here are a few common ones Ben says he gets all the time:

Q: 10 minutes a day? Is it really possible?

A: After you’ve followed Ben’s step-by-step instructions for setting up your “10-Minute Workday” business — absolutely!

Remember: Ben’s entire business strategy is like the classic Nike slogan: Just Do It.

Don’t labor over every word.

No need to be “perfect” or “pretty.”

Just come up with your message and write it up.

Ben’s emails are short. We’re talking a few hundred words — about a page of copy…

And you’ll have 100’s of examples to follow.

Q: I’m excited to do this, but can’t think of a market or a product. Is that a problem?

A: Not to worry.

Ben’s 10-Minute Workday program spends a lot of its focus on just that — steering you towards the perfect market suited to your interests, your experience, and your talents. As you’ll fast discover, there are literally thousands of markets to choose from. So many in fact, your biggest challenge will be choosing the best one!

Same with products…

There is no shortage of products to offer any “starving market.” Products you can create yourself… products you can source and sell for high margins… products you can “joint venture” with others. Ben will show you where to find them… how to create them, and/or how to set up deals where you get paid on everything you sell (and never have to buy, store, ship, or even touch the product!).

Q: I’m not a copywriter. I haven’t even bought or finished the AWAI Copywriting Program yet. Can I still do this?

A: Absolutely.

The great thing about Ben’s course — besides “mapping out” his very lucrative 10-Minute Workday strategy — is he teaches you how to write copy “Ben Style” through his very own “Copywriting Crash Course,” which is included in your program.

And the great thing about “Ben Style” copy is — it’s very simple… very basic.

No 20- and 30-page letters (More like six-to-eight pages — max!)…

No back-and-forth with clients…

No struggling over “Big Ideas” or having to beat long-standing controls.

No need to be “perfect.”

And the reason is simple:

When you set up your business the “Ben Settle Way,” your readers know you. They like you. They see your daily emails… and they’re “pre-disposed” to buying the solutions you’re selling.

So all you need to do is tell them what you have… how it will benefit them… show the value… and ask for the sale — all of which Ben shows you how to do in five easy steps.

Q: What about the “technical” stuff — website hosting, accepting payments, sending out email? I have no idea how to do any of it.

A: Frankly, neither does Ben!

“Nobody’s more computer-illiterate than I am,” he told me.

That’s why he lets simple shopping cart programs, fulfillment software, and hosting companies handle all that stuff — either at no cost at all or for a very small fee, depending on the market you choose and the products you sell.

And we’ve included a very special bonus that shows you how to take care of all that stuff… once and for all with a simple phone call or by going online.

That way, the only “contact” you’ll have with that part of the business is to log onto your account each day to see how much money came in!

Of course, you can handle all the technical stuff if you know how and if you want to. But why? The whole idea of your 10-Minute Workdayprogram is to write a simple email and have the rest of the day to yourself!

Q: Can I do this and keep my job… or do “regular” copywriting?

A: Yes!

In fact, the “10-Minute Workday” is the ideal part-time business for anyone who loves to write — but doesn’t want to have to deal with finding or working with clients.

Q: I already have a business where I sell products. Can I apply Ben’s strategy and create a new revenue stream?

A: Yes!

If you sell a product that appeals to a specific market, whether it be gardening enthusiasts, automobile collectors — or anything else where your customers can benefit from daily tips and insights, the “10-Minute Workday” business model is perfect for you.

And, if you have a business that sells products to “multiple markets” — there’s no reason why you can’t send daily emails to each one!

Q: Do I need employees? Will I ever need them?

A: Absolutely not.

Ben is a “one-man show” and he wouldn’t have it any other way.

Q: Must I write an email every day?

A: Nope. You can write as often as you like. Ben writes every day (sometimes two, three, and four times when he has a new product launch) because he loves doing it and it makes him more money.

But you can take a few days off, if you like…

That said, Ben recommends at least four emails a week — so you stay “front of mind” with your readers.

Q: What if I’m traveling… or away for the weekend?

A: No problem. Laptop… tablet…

At the last Bootcamp, Ben told me he’d written many an email right from his cell phone!

Q: How fast can I get started?

A: In a word: Immediately.

You’ll have access to the full program within a few minutes of placing your order.

All you have to do is click on the link we’ll send you in the “Confirmation Email” we’ll send you the moment we process your payment.

Then, you’ll be able to access the full program on your myAWAI Member Page anytime you want. (Full instructions for accessing your page will also come to you by email.)

Meanwhile — why not start thinking about the ideal market for you right now… and let Ben take you the rest of the way the instant you access your program!

Any Other Questions?

Be sure to call the AWAI Member Services Team at toll-free:

866-879-2924
(between 9 a.m. and 5 p.m. Eastern Time)

They know the program well and can answer any questions you might have… even take your order over the phone if you prefer.

ORDER NOW!